Jobs in Emirates - career in Emirates - vacancies in Emirates-Marketing and Communications Specialist-Jobs in Emirates - career in Emirates - vacancies in Emirates
Job purpose:
The main purpose of this role is to provide creative and structured marketing expertise to the Business Unit, supporting sales and maximising return on investment on all marketing spend, while supporting strategic objectives.
Communicate with the wider business to develop the marketing analytics strategy and manage business communications (internal and external)
Manage social media engagement and brand awareness campaigns
Key Responsibilities:
Marketing
• Ensure brand consistency across all marketing and company-related collaterals
• Coordinate with internal teams to deliver creative artworks for marketing & other related purposes
• Competitors’ analysis with regards to brand, customer, dealer, pricing
• Marketing campaign design, creation and implementation
• Conduct competitive research and analyse benchmarking data
• Research and implement marketing tools that support the business (automation software, social media scheduling etc)
• Work closely with sales and marketing teams to identify pipeline and market penetration opportunities
Managing Social Media Platforms
• Managing social media and digital marketing activities
• Measure ROI (Return on Investment) of online and offline advertising campaigns
• Recommend website and campaign optimizations
• Proactively create communications content that promotions the business using various social media channels
PR & Events Execution
• Developing & maintaining media relations
• Managing and organising local events
• Monitoring and creating publicity reports
Communications
• Create internal and external communications
• Support the development and distribution of key communication materials
Reporting
• Prepare reports on findings while illustrating data with graphs and interpreting complex results into written texts that are clear and understandable
• Devise procedures and methods for data collection, including opinion polls, surveys and questionnaires
• Report market potential and factors influencing product demand and shape campaigns
• Create BI reports for sales and marketing KPIs (leads, conversion rates, website traffic and social media engagement)
Job Details
| Posted Date: | 2019-07-07 |
| Job Location: | Dubai, United Arab Emirates |
| Job Role: | Marketing and PR |
| Company Industry: | Construction |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Bachelor's degree |
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Jobs in Emirates - career in Emirates - vacancies in Emirates-Marketing and Communications Specialist-Jobs in Emirates - career in Emirates - vacancies in Emirates
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