Jobs in Emirates - career in Emirates - vacancies in Emirates-Marketing And Communication Manager - Esol Education-Jobs in Emirates - career in Emirates - vacancies in Emirates
Reporting to the School Director and Executive Leadership, the position of Marketing & Communications Manager will be responsible for maintaining positive word of mouth and implementing a growth strategy for the school, building on the school’s excellent reputation, by positioning Dunecrest as Dubai’s American school of choice, ensuring high awareness within surrounding residential neighborhoods, with a focus on student recruitment and retention. The role involves:
- Leading Dunecrest marketing initiatives, in close collaboration with the Admissions team to ensure excellence in service delivery to prospective families throughout their enrollment journey
- Setting and implementing strategies for enrollment growth, in line with the current needs of the market.
- Managing external and internal marketing, communication, social media and PR efforts along with the Marketing Support Specialist, including:
- Working with admissions and education teams to conceptualize and execute in-person/virtual events, open houses and tours for prospective parents
- Create and implement campaigns to drive footfall to the admissions office for events and tours
- Drive inquiries /event registrations via a mix of channels
- Create monthly social media strategies, provide active oversight and sign off on social media, branding, design, copy and traffic flow
- Overseeing communications and materials to maintain Esol Education and Dunecrest brand standards including:
- Website updates
- Updated brochures and print materials
- Updated video and photo assets
- Environmental branding around the school
- Creating an outreach program to establish partnerships and collaborations within the local community, businesses, nurseries
- Overseeing processes for managing leads and inquiries and regular reporting
Job Details
Posted Date: | 2021-06-29 |
Job Location: | Dubai, United Arab Emirates |
Job Role: | Marketing and PR |
Company Industry: | Primary, Prep, & Secondary School |
Preferred Candidate
Career Level: | Mid Career |
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Jobs in Emirates - career in Emirates - vacancies in Emirates-Marketing And Communication Manager - Esol Education-Jobs in Emirates - career in Emirates - vacancies in Emirates
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